Noise is the default state of marketing. Dashboards that do not agree. Campaigns no one can judge. Tools that almost talk to each other. Everyone is busy, but no one is quite sure what is working.
Growth without the noise is not about doing less for the sake of it. It is about removing the work that hides the truth.
Start with the basics. What is working? What is wasting money? What should we fix first? Get those answers right and the next decision gets easier.